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Staff & ambassador campaign
Cotswold Outdoor wanted to bring the outdoors to life. To show real people, with real outdoor passions and real outdoor jobs - testing their kit to max. It was a different approach. And to get ‘everyday’ people to open up, and feel comfortable in front of a camera, required a different approach too.
Shoot production, photography, video, and full creation of marketing assets. Based on a series of brand 'personas' that represent the Cotswold Outdoor philosophy.
As well as producing the shoot we also created their seasonal campaign.
From in-store windows, above the line advertising, website and social media.
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